Wang Xiaoqin, general manager of Dalian Jinshuo International Trade Co., Ltd.

2017-03-09

迎难而上,书写商海传奇

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The difficulties, writing a legendary sea

Dalian Jinshuo International Trade Co. Ltd., is a comprehensive Dalian Xiao Qin aquatic business after ten years of unremitting efforts and the growing up of aquatic products processing and trade integration in the enterprise. As the general manager of Dalian Jinshuo International Trade Co. Ltd. Wang Xiao Qin, have gone through a difficult road of entrepreneurship.95 graduated from Shanxi medical College as a country, the last session is responsible for the allocation of college students in her, people admire successfully assigned to the Ganjingzi hospital. She is not only my thought in life; because the unit salary of 400 yuan no force to help the family, which deeply hurt her filial heart after a year. Repeated consideration, in 1996 she finally decided to make a living away from home. In the choice of the industry, the family engaged in aquaculture industry has influenced the sister of Wang Xiaoqin. She was still in school during the period, using the False help sister, after several internships, she had some understanding of the aquatic industry, but also had a strong interest, so Wang Xiaoqin decided to enter the water from the well-known

Wang Xiaoqin did not want to marry and settle down than home a money, but also because marriage has owed 70 thousand in debt. The hospital officially resigned from work, and go alone to venture into the sea, this approach is not supported by the family. For their own dreams and wishes her from the friends and borrowed more than 30 thousand yuan as start-up capital, by virtue of their strong belief and the cause of the desire, decided to start their entrepreneurial journey. In the winter at dead of night braved the cold to the pier to pick the goods to sell the place, both she and her husband together. All kinds of hardships but Wang Xiaoqin never retreat, only "success" in her mind two words. At the beginning for her choice, Wang Xiaoqin's husband had been silently supporting her side to help her pick. At dawn, still insist to work units, which are deeply moved by Wang Xiao Qin.

  According to the first year of the market, the lack of practical experience of Wang Xiaoqin will be 30 thousand yuan of funds to start a water product. Who knows the market mutation, Wang Xiaoqin lost a drain, thin experience to buy a single. But Wang Xiaoqin was not discouraged, more commendable is that she thought of her husband to her career and paid a lot. Don't want to let the family to worry about her, she alone will bear all the pressure down, and from friends borrowed 7000 yuan to start again. Perhaps her perseverance moved heaven, finally ushered in the return to pay hard, earned the first pot of gold in her life.

  The first two years, Wang Xiaoqin continued to develop their own ideas, in order to reduce the cost, she decided to "upper levels".1998 years she came to the Dalian Bay development, to create the Wang Xiaoqin aquaculture company. She is in Dalian aquatic products trading center with a large number of domestic customers, our products sell gradually, Beijing, Shanghai, northeast area have her agent, the product gradually spread all over the country. With the development of the company, Wang Xiaoqin's ideas are continually expanding. The past unit welfare, is the use of incubators unified, each unit is a kind, we only see what is inside, no matter how good the outer packing. But now fit the people's life level has been improved greatly, not only should pay attention to the brand, should pay more attention to packaging, naturally need to have some seafood gift, to guide customers consumption.

  At the same time in order to win the market, Wang Xiaoqin's seafood gift to find its own characteristics, is healthy, high-quality, green, plain. Wang Xiaoqin once said: "I eat nutritious and healthy products, but also affordable, starting from the quality, each corner workshop placed monitoring facilities. In addition to the basic sanitation, disinfection light outside any products on the additives, as long as Xiao Qin went out from the aquatic products must all be healthy. She can use his own name as a trademark of a product is enough to appear on the commodity concept, she let everyone know her name, let her enterprise deeply. Gradually, Wang Xiaoqin found that the domestic market has been unable to satisfy her appetite, she came up with a bold idea, she is going to open up foreign markets, direct contact with foreign customers. Gradually her purchasing a large quantity, but also win The trust and attention of foreign customers .

In the development of foreign imports, there have been an "accident". It is this "accident", Wang Xiaoqin again to bring new ideas. Usually the foreign transport to the deep processing of red  fish, Wang Xiaoqin felt the head, tail and so on some scrap can be eaten, throwing a pity decided to take home to eat do reduce waste. As she tasted the fish, she suddenly wondered "why not so delicious fish to the taste?". Her own money to the laboratory, the nutritional value is extremely rich, experts also told her life in the red fish 500 meters below the sea, so the degree of pollution zero, this will strengthen the belief of Wang Xiaoqin Wang Xiaoqin. The rapid market survey, fillet in China market downturn, then with foreign enterprises to negotiate, do have characteristics of the whole China red fish, a perfect in every respect. After many efforts, Dalian Jinshuo International Trade Co. Ltd. became the first domestic sale of whole fish enterprises, takes the initiative in the market.

  With the expansion of the market, enterprises also continued to grow and develop, for enterprises to actively develop upward, she boldly hired a young student, inject fresh blood for their own businesses. Wang Xiaoqin with "sincerity, harmony, the six words win-win" as a business purpose, Wang Xiaoqin said: "sincere, is the first person after work, only to make people understand to understand something. Enterprises from the boss to employees, employees from employees to be honest. People of good faith, so as to form the enterprise sincerely; harmony, heaven and earth, natural harmony, harmony, and harmony in the family, so as to achieve the harmonious and win-win enterprise; to partner, set aside profits, each have profit to work more stable. The best, just as it can, as an employee and you can play, the company will bring you more returns, and achieve the overall win-win "The strong purpose of the enterprise also makes Wang Xiaoqin and all the staff of the company more confident, more efforts to build the future of Dalian Jin Shuo International Trade Co., Ltd.

  Dalian aquatic industry rapid development, has become one of the Chinese aquaculture industry base. After more than ten years of accumulation, Dalian Jinshuo international trade limited company has successfully created the "Wang Xiaoqin" brand, the whole of Dalian native aquatic products to enhance the brand image plays a great role in promoting. Dalian Jinshuo International Trade Co. Ltd. not because of the beautiful scenery along the way to slow its pace, open a new journey again in Dalian.